"The members of the so-called 'Vancouver School' are the biggest international art stars to ever come out of Canada, yet they remain little known, even to many Canadians. Picture Start tells the remarkable - and unlikely - story of the emergence and rise of the original generation of this esteemed group - Jeff Wall, Rodney Graham and Ian Wallace. The documentary focuses on three of these artists - Jeff Wall, Rodney Graham and Ian Wallace - who chose photography as their medium, offering insight into how and why their ascent occurred in a city until recently known more for its surrounding forests than its fine arts." -- Container.