Design, evaluation, and analysis of questionnaires for survey research

Summary: Questionnaires for Survey Research, Second Edition is an excellent textbook for upper-undergraduate and graduate-level courses in methodology and research questionnaire planning, as well as an ideal resource for social scientists or survey researchers needing to design, evaluate, and analyze questionnaires. Reflecting modern developments in the field of survey research, the Second Edition of Design, Evaluation, and Analysis of Questionnaires for Survey Research continues to provide cutting-edge analysis of the important decisions researchers make throughout the survey design process. The new edition covers the essential methodologies and statistical tools utilized to create reliable and accurate survey questionnaires, which unveils the relationship between individual question characteristics and overall question quality. Since the First Edition, the computer program Survey Quality Prediction (SQP) has.

Record details

ISBN: 1118634616
ISBN: 9781118634615
ISBN: 1306403642
ISBN: 9781306403641
ISBN: 9780470165195
ISBN: 0470165197
ISBN: 9780470165188
ISBN: 0470165189
ISBN: 1118634640
ISBN: 9781118634646
ISBN: 1118634675
ISBN: 9781118634677
ISBN: 1118634551
ISBN: 9781118634554
ISBN: 1118634489
ISBN: 9781118634486
Physical Description: 1 online resource
remote
Edition: Second edition.
Publisher: Hoboken : Wiley, 2014.

Content descriptions

Bibliography, etc. Note:	Includes bibliographical references and index.
Formatted Contents Note:	Preface -- Introduction -- The three-step procedure to design requests for an answer -- Concepts-by-postulation and concepts-by-intuition -- From social science concepts-by-intuition to assertions -- The formulation of requests for an answer -- Choices involved in questionnaire design -- Specific survey research features of requests for an answer -- Response alternatives -- The structure of open-ended and closed survey items -- Survey items in batteries -- Mode of data collection and other choices -- The effects of survey characteristics on data quality -- Criteria for the quality of survey measures -- Estimation of reliability, validity and method effects -- Split ballot mtmm designs -- Mtmm experiments and the quality of survey questions -- Applications in social science research -- The sqp 2.0 program for prediction of quality and the -- Improvement of measurement -- The quality of measures for concepts-by-postulation -- Correction for measurement errors -- Coping with measurement error in cross-cultural research -- References -- Index.
Information Relating to Copyright Status:	Copyright © John Wiley & Sons 2014
Language Note:	English.
Source of Description Note:	Print version record and CIP data provided by publisher.