Eye tracking in user experience design

Bergstrom, Jennifer Romano (author.). Schall, Andrew Jonathan, (author.).

Summary: Eye Tracking for User Experience Design explores the many applications of eye tracking to better understand how users view and interact with technology. Ten leading experts in eye tracking discuss how they have taken advantage of this new technology to understand, design, and evaluate user experience. Real-world stories are included from these experts who have used eye tracking during the design and development of products ranging from information websites to immersive games. They also explore recent advances in the technology which tracks how users interact with mobile devices, large-screen displays and video game consoles. Methods for combining eye tracking with other research techniques for a more holistic understanding of the user experience are discussed. This is an invaluable resource to those who want to learn how eye tracking can be used to better understand and design for their users. Includes highly relevant examples and information for those who perform user research and design interactive experiencesWritten by numerous experts in user experience and eye tracking. Highly relevant to anyone interested in eye tracking & UX design Features contemporary eye tracking research emphasizing the latest uses of eye tracking technology in the user experience industry.

Record details

ISBN: 012408138X
ISBN: 9780124081383
ISBN: 1306507278
ISBN: 9781306507271
ISBN: 0124167098
ISBN: 9780124167094
Physical Description: 1 online resource (xx, 374 pages) : illustrations
remote
Publisher: Amsterdam : Elsevier/ Morgan Kaufmann, [2014]
Copyright: ©2014

Content descriptions

Bibliography, etc. Note:	Includes bibliographical references and index.
Formatted Contents Note:	14 Future of Eye Tracking and User Experience -- Integrating Eye Tracking into User-Centered Design Methodology -- Continued Improvements to Eye-Tracking Technology -- Future of the Eye-Tracking Technology -- Ubiquitous Eye Tracking -- Taking the Next Step -- References.
Source of Description Note:	Print version record.