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Mapping innovation : a playbook for navigating a disruptive age Cover Image E-book E-book

Mapping innovation : a playbook for navigating a disruptive age

Satell, Greg (author.).

Summary: Engaging and informative without sacrificing substance and expertise; this groundbreaking guide offers a simple and accessible but powerful approach to developing a strategy that will put you light years ahead of the competition. --

Record details

  • ISBN: 9781259862243
  • ISBN: 9781259862250
  • ISBN: 1259862259
  • ISBN: 1259862240
  • Physical Description: 1 online resource
    remote
  • Publisher: New York : McGraw-Hill Education, [2017]

Content descriptions

Bibliography, etc. Note: Includes bibliographical references and index.
Formatted Contents Note: Innovation is never a single event -- Innovation is combination -- The innovation matrix -- Developing new business models to disrupt the marketplace -- Opening up innovation -- Innovating the core : the 70/20/10 rule -- Pursuing innovation at scale -- Leveraging platforms to access ecosystems -- A new era of innovation -- Afterword : building your innovation playbook.
Source of Description Note:
Description based on print version record and CIP data provided by publisher.

Search for related items by subject

Subject: Technological innovations -- Management
Diffusion of innovations -- Management
Research, Industrial
New products
Innovations -- Gestion
Innovations -- Diffusion -- Gestion
Recherche industrielle
New products
Research, Industrial
Technological innovations -- Management
Genre: Electronic books.

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