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Lead with a story : a guide to crafting business narratives that captivate, convince, and inspire  Cover Image E-book E-book

Lead with a story : a guide to crafting business narratives that captivate, convince, and inspire

Smith, Paul, 1967- (Author).

Summary: Forget facts, figures, and PowerPoint slides-well-crafted stories deliver business concepts simply and powerfully.

Record details

  • ISBN: 0814420303
  • ISBN: 9780814420300
  • ISBN: 6613884502
  • ISBN: 9786613884503
  • ISBN: 9781283572057
  • ISBN: 1283572052
  • ISBN: 9781621984702
  • ISBN: 1621984702
  • ISBN: 0814420311
  • ISBN: 9780814420317
  • Physical Description: 1 online resource
    remote
  • Publisher: New York : American Management Association, ©2012.

Content descriptions

General Note:
Includes index.
Bibliography, etc. Note: Includes bibliographical references and index.
Formatted Contents Note: VW; X; Y; Z
Language Note:
English.
Source of Description Note:
Print version record.
Subject: Communication in management
Storytelling
Leadership
Organizational behavior
Communication
Narrative medicine
Corporate culture
Communication
Personnel Management -- methods
Narration
Leadership
Organizational Culture
Communication en gestion
Art de conter
Leadership
Comportement organisationnel
Communication
Médecine narrative
Culture d'entreprise
BUSINESS & ECONOMICS -- Business Communication -- General
Communication in management
Leadership
Organizational behavior
Storytelling
Genre: Electronic books.

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